By Gerald N. Cook,Bruce Billig
Airline Operations and administration: A administration Textbook is a survey of the airline undefined, ordinarily from a managerial viewpoint. It integrates and applies the basics of numerous administration disciplines, quite economics, operations, advertising and finance, in constructing the evaluate of the undefined. the focal point is on tactical, instead of strategic, administration that's really expert or certain to the airline undefined.
The basic audiences for this textbook are both senior and graduate scholars of airline administration, however it also needs to be worthy to access and junior point airline managers and professionals seeking to extend their wisdom of the past their very own useful quarter.
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Airline Operations and Management: A Management Textbook by Gerald N. Cook,Bruce Billig